Hidalgo Made is a family run apparel and handcrafted goods producer with handcrafted artistry at it’s core. This client uses 3D printing technology and AI to make unique goods and apparel. The wanted a logo design and brand identity that exemplified their brand. I developed the 3 following concepts for them.



The Hidalgo Made Team choose the middle option and I developed the following brand identity. The idea behind this brand concept was to fuse high fashion and New York Hardcore & Punk Rock aesthetic into a cohesive look.

